As the designer for marketing materials and swag for the annual road race event hosted by RACE Cancer Foundation, one undertakes a multifaceted role that encompasses creativity, strategic thinking, and an understanding of brand identity.

The primary objective is to create visually compelling marketing materials that effectively promote the event and engage the target audience. This includes developing both print and digital collateral, ensuring that each piece aligns with the foundation's mission and resonates with participants and supporters.

Design projects vary in scope, from eye-catching posters and flyers to impactful social media graphics that drive engagement online. Additionally, conceptualizing and executing merchandise designs such as jackets, t-shirts, hats, and bottle openers. Each design is tailored to highlight key event details while fostering a sense of community and purpose.